Premier League Charity Work Beyond Rashford
Marcus Rashford's 2020 free school meals campaign showed how much influence a footballer can have off the pitch. He isn't the only Premier League player doing serious charitable work, though, and several others have causes that suit global brands better.
Marcus Rashford's 2020 free school meals campaign showed how much influence a footballer can have off the pitch. He isn't the only Premier League player doing serious charitable work, though, and several others have causes that suit global brands better.
In October 2026, Bukayo Saka received the Socrates Award at the Ballon d'Or for his humanitarian work. That is a clear sign the game now treats this kind of work as part of a player's profile.
The players
Bukayo Saka: BigShoe surgeries
Working with the German charity BigShoe, Saka has funded 120 life-changing operations for children in Kano, Nigeria, the country his parents come from. He also funded housing for 26 families after the 2023 Turkey earthquake.
Raheem Sterling: Raheem Sterling Foundation
Sterling's foundation focuses on social mobility for young people in London, Manchester and Kingston, Jamaica, where he was born. It is built around "The Power of 7": seven values tied to his squad number. It has partnered with the University of Manchester and King's College London.
Mohamed Salah: Mohamed Salah Charity Foundation
Salah has transformed his home village of Nagrig in Egypt. He has funded a girls' school, an ambulance centre and medical equipment, and given more than 50 million Egyptian pounds to the country's National Cancer Institute. His foundation also gives poor families in the village monthly financial support.
Brand fit
Healthcare and insurance: Saka's surgery programme and Salah's ambulance and cancer work.
Education, recruitment and financial services: Sterling's focus on social mobility and jobs.
Brands entering Africa or the Middle East: Saka and Salah have heritage-led causes with huge home audiences.
These players tend to stay quiet about their giving; Salah in particular rarely talks about it. So a brand campaign should amplify the work, not take credit for it.
Totalete indexes more than 1,200 soccer players across the Premier League, La Liga, Bundesliga, Serie A and more. Build your shortlist and manage outreach on the campaign board.
Details from public reports, accurate as of October 2026.